In 2013 James was named the world’s #1 planning director following many years as head of planning at Auckland ad agency Colenso BBDO. He has since led innovation projects across fintech, energy, telecommunications, and numerous others. He created Brand Strategy in a Day allowing startups and small businesses to develop a robust brand strategy for a fraction of the traditional cost
James was a ‘highlight reel’ speaker at TEDx Auckland in 2019 and is also the author of The Case for Creativity, a book about the link between creativity and business success, described by The Coca Cola Company as “beautiful words of wisdom”.
In his own words James isn’t much of a sportsman, he is however famous for his sneezes. These are, according to his colleagues, “loud enough to raise the dead”. As I write this we are in the middle of the Covid19 pandemic, let’s hope James doesn’t start teaching his techniques otherwise the next crisis might be the zombie one.